Puttin' on the Spritz

Science is an amazing thing. It can make tequila taste like coconut, dorm rooms turn into discos, and cups fill with beer from the bottom. And now, it can get you drunk with just a quick spray on your tongue.

From Yahoo! News:

A French American scientist has invented a new alcohol spray that instantly intoxicates the user. However, the effects are nearly as brief, wearing off in a matter of moments.

The spray, WA|HH Quantum Sensations, was created by David Edwards and was unveiled during a recent Paris exhibition.

The short-term effects are reportedly due to the 0.075 milliliter dosage. In other words, it would take 1,000 sprays to equal the level of alcohol contained in one conventional drink.

The spray bottle itself was created by French product designer Philippe Starck and will be sold for about $26.

Reportedly, not only does the sensation of being drunk wear off almost immediately but the user would also supposedly be able to pass a breathalyzer test, verifying that they are no longer under the influence of alcohol.

As interesting as this is as far as science goes...I'm struggling to find a practical use for this product. Why bother spending $26 on a bottle of something that doesn't get you drunk for longer than two seconds at a time? People drink alcohol to experience a whole night (or day...) of relaxed mind, soul, and body. What good does it do to only feel that in less time than it takes to send a drunk text?

TJ with the assist.